The Xperience Group

Constructing a whole new brand (e)xperience from the ground up...
 

Northern Ireland’s leading IT specialists, the Xperience Group required a brand refresh and approached Whitenoise through a recommendation. After initial meetings it quickly became clear that far more than just a new logo was required.

We proposed that we develop a complete brand experience that encompassed all of the company’s communications at every level, including web and email marketing, sales literature, vehicle livery, staff uniforms and internal as well as external signage. Xperience’s major differentiator is the warm, approachable ‘can do’ ethic of its staff. We proposed a branded experience in all of their Ireland and UK offices which reflects this through positive statements developed by the Whitenoise design team working with staff through workshops.

This approach culminated in the dramatic ‘xpect more’ statement carved from large foam polystyrene blocks, hanging in space in their large central engineering departments - a strong statement of intent to customers and staff alike.

More brilliant brand work


© Whitenoise Design Limited ·
Confidentiality Notice

The information in any email and or attachment originating from Whitenoise is confidential and is intended only for the named recipients. The email may not be disclosed to or used by any person other than the addressee, nor may it be copied in any way. If you are not a named recipient please notify the sender immediately and delete any copies of this message.